How to Increase Your Sales
- November 17, 2020
Could you benefit from higher income per sales hour? Lower hours spent per close? Higher close rates?
This is what’s possible when you distribute quality, science-backed bioaugmentation solutions that are paired with an easy-to-understand, product education program for your sales team.
Premium Solutions + Effective Training = Success
At MDG, we’ve taken the time to work with the scientific community to not only understand what’s taking place inside wastewater systems, but also how to improve the efficiencies within. This knowledge of the wastewater industry has helped us develop proven products and an effective training program that allow you to increase your sales while expanding business with your current customers.
Here’s a look at what’s possible when you partner with a wastewater treatment manufacturer like MDG and distribute Biotifx® solutions.
Sales Per Hour
When selling Biotifx solutions, specifically for lagoon treatment, a team of 5 sales representatives can typically expect to make $1,042 per hour on average after 1-6 months of onboarding. After 7-12 months, that dollar amount typically increases to about $2,083 per hour. These numbers are based on historic data and are possible when your team completes our thorough C2® Training Course.
Hours Spent Per Close
Selling wastewater treatment solutions can be time-consuming when you don’t have the proper product training and background of the industry. At MDG, we recognize the mutual benefits of providing your team with complete training at the onset – so you don’t have to worry about a time-consuming learning curve.
Using the same sales team from the above example, after 1-6 months of onboarding in the Biotfix Distribution Program, the team can expect to spend about 24 total sales hours per site. After 7-12 months of onboarding, teams usually spend on average only 14 hours per site.
Close rates reflect a similar pattern to the above-mentioned sales per hour and hours spent to close. After distributing Biotifx for 1-6 months, the 5-person sales team can expect to close on approximately 2 sites a month. Note that the average sale per site is $25,000 annually. After 7-12 months of onboarding, the team typically closes on 6 sites on average per month.
It’s Time to Expand Out of Low Margin Offerings
The Biotifx Distribution Program is easy to scale when you partner with a manufacturer like MDG. Having the top products on the market paired with an easy-to-understand training program delivered by our wastewater experts will set you on the path for high margin sales.
Additionally, within 1 year of distributing Biotifx, sales representatives will on average have accumulated enough sales and product application experience to generate meaningful case studies and references. By sharing this information with prospective customers, the sales process becomes a painless, routine practice.
If you’re ready to start expanding out of low margin offerings and increase your return on investment, contact us and an MDG Representative will be happy to help you.